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Copernica

Copernica survey integration

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Copernica survey integration


Looking for a way to better understand and engage with your customers? Integrating Copernica with Asklayer brings the power of advanced email marketing automation together with insightful feedback collection. Use Asklayer to collect NPS, CSAT, and Purchase survey responses and then employ Copernica to create targeted, automated campaigns that respond to your customers’ needs and behaviors, all in a friendly and professional manner.

Unfamiliar with Copernica?
Copernica is a comprehensive marketing automation platform designed for creating personalized email campaigns and managing complex customer data. With features like detailed segmentation, campaign management, and extensive automation capabilities, Copernica enables businesses to craft highly targeted communications based on customer interactions and feedback, enhancing engagement and conversion rates.

How to use this integration

This integration uses webhooks. Set up a hook catching service such as Make.com or Zapier and send the webhook via the ‘actions’ tab of the survey editor.

In depth instructions can be found here

Example use cases:

Gather insights on the customer journey from initial contact to post-purchase. Questions can explore each touchpoint's effectiveness and areas for improvement, informing personalized follow-up campaigns via Copernica based on specific feedback.
After launching a new product, use a survey to collect feedback on customer satisfaction, product expectations vs. reality, and suggestions for improvement. This data can drive targeted nurturing campaigns in Copernica to address concerns or highlight features.
Subscription Preferences Survey: Understand subscribers' preferences to tailor email campaigns. This can lead to more engaged subscribers and lower unsubscribe rates.

Seasonal Campaign Feedback Survey: After executing a seasonal marketing campaign, collect feedback on the campaign's reception, promotional offers, and product selection. Insights can guide the planning and personalization of future seasonal campaigns in Copernica.

Post-Event Evaluation Survey: After hosting a webinar or online event, send a survey to attendees and gather feedback on the event's content, presentation, or overall experience. Use responses to improve future events and follow up with personalized content.

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How to use this integration

This integration uses webhooks. Set up a hook catching service such as Make.com or Zapier and send the webhook via the ‘actions’ tab of the survey editor.

In depth instructions can be found here